Archive for the ‘twitter’ Category

Hispanics are more social, but do they behave differently in social media?

Thursday, September 2nd, 2010

(an edited version of this post originally ran on MediaPost’s Engage Hispanic blog on 9/2/10)
If you’re like me, you’ve probably seen innumerable reports and studies stating that Hispanics are more social.
Most of the data backing up this catchy headline focuses on social media usage. Hispanics are active users of social media platforms, particularly social [...]

Read more

Twitter Land Grab

Thursday, November 5th, 2009

This is an interesting social media story growing out of an unfortunate news story.
It is all over the news that there was a shooting incident today at Ft. Hood outside of Killeen, TX.
The interesting social media story is that within hours, if not minutes, of the shootings the Austin American-Statesman set up a [...]

Read more

Everybody’s a social media expert!

Tuesday, July 7th, 2009

How to figure out who’s for real in the burgeoning world of social media experts.

Read more

Interesting post on Hispanic agencies discriminating against their own

Thursday, June 25th, 2009

Claiming discrimination at multicultural agencies can be a slippery slope.

Read more

Hispanic AOR RFP on Twitter?

Wednesday, April 29th, 2009

Did you hear about the first agency selection RFP distributed via Twitter?
Last Thursday, Current Network became the first brand to solicit agencies via Twitter to receive RFPs for its account review.
Just another chapter in the burgeoning popularity of Twitter? Or just a side-show stunt for a brand to get some free PR.
While I tend to [...]

Read more

Back to top