events « Think Multicultural

New Years Resolutions for Hispanic Marketers

Friday, December 12th, 2008

As 2009 quickly approaches us, I figured I would get a head start on setting some resolutions for the New Year. For the Hispanic marketing and advertising industry, 2009 figures to be a year full of old threats and new life, slowdowns and growth, and ultimately challenges and opportunities. The macro-economic picture looks unstable, there [...]

Posted in advertising, demographics, economics, events, hispanic, immigration, interactive, marketing, media, mobile, multicultural, online, radio, research | No Comments »

Thoughts from IAB MIXX Conference

Friday, September 26th, 2008

I had the opportunity to attend the IAB MIXX Conference and Awards ceremony on Monday and Tuesday of this week. First off, Iâ€™m glad that OMMA and MIXX figured out a way to hold their annual New York conferences on different days. MIXX managed to finagle having theirs during the first two days of Advertising [...]

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DM Days and Directo Day in New York

Friday, June 13th, 2008

I just finished up 3 days at the DM Days conference in New York, of which the 3rd day included the Hispanic Directo Day. Overall, the conference was well attended with very good break-out panels. I thought it was particularly notable that more than 25% of the sessions focused on digital marketing. In fact, there [...]

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12th Annual Hispanic Marketing Midwest Conference

Thursday, May 1st, 2008

Another day, another conference in another city! I just got back from the 12th Annual Hispanic Marketing Midwest Conference in St. Paul, Minnesota… yes, you read that correctly, Minnesota. This is the 12th installment of what I didn’t realize is the one of the largest Hispanic marketing conferences in the Midwest. In fact, I didn’t [...]

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Multicultural Marketing for the Financial Services and Insurance Industries

Wednesday, April 30th, 2008

I just spoke at a very interesting conference in Chicago yesterday – the 5th Annual Multicultural Marketing for the Financial Services and Insurance Industries conference. Although the conference was small in attendance (around 60 total attendees), most of the people there were heavy hitters from the largest financial services and healthcare companies in the U.S. [...]

Posted in advertising, african american, asian, conferences, events, hispanic, marketing, multicultural | 1 Comment »