Archive for July, 2009

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Where are the African American and Asian Fact Packs?

Wednesday, July 29th, 2009

Why have the African American and Asian advertising media and advertising industry not been as successful as their Hispanic counterparts in forming trade groups and getting their message out?

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Posted in Multicultural Advertising, advertising, african american, asian, hispanic, marketing, media, multicultural, social networking | 1 Comment »

Have Hispanic ad agencies incorrectly pigeon-holed themselves?

Thursday, July 23rd, 2009

Should Hispanic ad agencies have more proactively positioned themselves to go after general market work?

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Posted in advertising, hispanic, interactive, marketing, multicultural, online | No Comments »

Project MC

Monday, July 20th, 2009

An update and evaluation of Project MC – A Community for Multicultural Advertising Professionals

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Posted in Multicultural Advertising, advertising, african american, asian, hispanic, marketing, mobile, multicultural, social media, social networking, urban | No Comments »

The Hispanic Youth Market – Too Big To Ignore

Thursday, July 16th, 2009

The Hispanic youth market is changing the face of the U.S. population and will undoubtedly change the advertising and media industry.

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Posted in Facebook, Multicultural Advertising, TV, advertising, blogs, demographics, hispanic, immigration, interactive, marketing, media, multicultural, music, online, print, radio, research, social media, social networking | No Comments »

How to reach [multicultural] youth

Tuesday, July 14th, 2009

Some interesting reports and articles on how to reach multicultural and general market youth

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Posted in Facebook, Multicultural Advertising, advertising, african american, asian, demographics, hispanic, interactive, marketing, media, mobile, multicultural, print, social media, social networking, technology, urban | No Comments »

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