Theyâ€™ll learn one dayâ€¦ or a new breed of firms will teach them.
July 11th, 2008
Posted by Danny Allen
If you’re a multicultural ad agency trying to figure out whether you need to step on the gas in your efforts to increase your digital capabilities, the story of Wieden + Kennedy and Nike is a good cautionary tale. Although this is in the general market, these trends will trickle down to the multicultural agencies sooner rather than later.
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