Think Multicultural

I just finished up 3 days at the DM Days conference in New York, of which the 3rd day included the Hispanic Directo Day.

Overall, the conference was well attended with very good break-out panels. I thought it was particularly notable that more than 25% of the sessions focused on digital marketing. In fact, there were very interesting sessions on mobile marketing, Web analytics, and social media (yes, social media was a central theme of 8 sessions at a direct marketing event!).

The Directo Day Hispanic day at DM Days was not quite as in-depth as I had hoped. Hopefully next year Directo Day will expand and deepen.

I am definitely looking forward to their DMA08 Conference in Las Vegas in October.

This entry was posted on Friday, June 13th, 2008 at 8:22 am and is filed under multicultural, conferences, advertising, marketing, interactive, online, hispanic, media, social networking, events. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.