Archive for May, 2008
Remember the Roof Guy
Friday, May 23rd, 2008
One afternoon last week I was sitting at my desk in the office, pissed off and stressed, trying to figure out how to un-fu@# something that somebody else had royally messed up. As I sat there stewing and fuming, I heard a voice come just outside my office next to the elevator. “Man, I wish [...]
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TV Advertising Declines to the Benefit of the Web
Tuesday, May 20th, 2008
The bad news is that P&G is cutting their overall ad budget. The worse news for TV people is that most of that cut is coming out of TV. On the plus side, they’re moving their ad spending “aggressively†to online media.
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Do You Have to Be Hispanic to Work in Hispanic Marketing?
Monday, May 19th, 2008
Do you have to be Hispanic to work in Hispanic marketing? That’s a question that’s been on my mind lately. Do you have to be Hispanic to have interesting thoughts about Hispanic marketing? Another question I’ve been thinking about. To be honest, I don’t really know the answer to either question. I have opinions, but [...]
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Adweek Emails – A Question
Friday, May 16th, 2008
Adweek’s email newsletters (Adweek/IQ Daily Briefing) have started making my Outlook email freeze up. Is anyone else having this problem? One would think that Adweek would know good enough interactive folks that they could avoid these kinds of problems, no?
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What Not To Do In a Podcast
Tuesday, May 13th, 2008
I listen to a lot of podcasts. It’s my secondary form of news and information (after my RSS feeds). If you have a podcast, do me a favor – don’t make it a regular practice to have someone call in so you can interview them over them phone. Although you can hear them, the sound [...]
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