Your Abuelito is Online
March 24th, 2008
Posted by Danny Allen
Today we have a special guest blogger, Diane Salcido from Admixture:
I was having breakfast in a Cuban restaurant on Calle Ocho and overheard a conversation involving three people, all Hispanic, in the booth next to mine.
There was an older gentleman â€“ gray hair, wire frame glasses, bow tie, probably seventy-something â€“ and a woman maybe in her 40â€™s facing me. It sounded as if they were trying to recruit a younger man (his back was to me) for a mid or upper level job.
The young recruit seemed to have some reservations regarding a man already with the organization.
The older gentleman responded in Spanish, â
€œNo, no, you will not have to worry about him. He will be gone soon. He does not want to move forward or go with new ideas.â€ â€œFor instance, let me read you this email he sent me this morningâ€, said the older gentleman as he pulled out his blackberryâ€¦
I sure wished I would have had a camera at that moment! I spend a lot of time convincing people that Hispanics are online. This abuelito with his white hair and bow-tie is definitely proof that Hispanics, of every age, are online.
Diane Salcido is the Director of Sales and Marketing at Admixture. She can be reached at diane [at] admixturenetwork [dot] com