Archive for April, 2007
Pew Hispanic Center Release – Latinos [are really] Online!
Wednesday, April 11th, 2007
Latinos Online: Hispanics with lower levels of education and English proficiency remain largely disconnected from the internet. 3/14/2007 http://www.pewinternet.org/PPF/r/204/report_display.asp  When I first saw this study I thought, “uh oh, bad news.†However, upon closer review, I realized that 1) this study reinforces the fact that the Hispanic online market has arrived and 2) it supports [...]
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Urban Media Symposium
Saturday, April 7th, 2007
I just finished the day at the Urban Media Symposium at the University of Texas. Despite some gloomy weather in Austin, it was a terrific event. The panelists were generally very knowledgeable and all seemed excited to be there, which was nice. Nobody was falling asleep at the microphone. They also had a good mix [...]
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Yahoo! Telemundo and The 51 Hour Day
Thursday, April 5th, 2007
A new report from Yahoo! Telemundo released on March 28 finds that online US Hispanics are “media mavens,†consuming media and adopting new technology at a higher rate than the general population. The report describes 51 hours of daily activities, which it must be assumed means that these online Hispanics are constantly multitasking, and not [...]
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