Here I am in Chicago for the AHAA conference. What is it with me and marketing conferences? I am told that last weekend Chicago was 70 and sunny, and now it’s 45 and raining. At least it’s not snowing like it was in Austin.

This is the 22nd Semi Annual AHAA conference. What does that mean? Have there been 11 years of conferences or 22 or how many? Either way, that’s some shady accounting.

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